Multi-brand Kitchens: Allocating Shared Costs
This lesson is part of the course
In this lesson
You split rent, kitchen labour and software across four virtual brands with three different drivers and find the brand that looks unprofitable after allocation.
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Lessons in this course
- Delivery Plate Cost: Recipe Cost, Packaging and Food Cost % Locked
- Platform Commission and Fees per Order Locked
- Contribution per Order by Channel and Basket Size Locked
- Promotions: Kitchen-funded vs Platform-funded Discounts Locked
- Multi-brand Kitchens: Allocating Shared Costs Locked
- Kitchen Capacity: Orders per Hour, Prep Times and the Peak Locked
- Break-even Orders per Day with a Channel Mix Locked
- Menu Engineering for Delivery: Popularity vs Margin after Commission Locked