New Site Selection: Weighted Scoring and a Scatter Map
This lesson is part of the course
In this lesson
You score five candidate sites for Maple & Rye's sixth café on four criteria, combine them with weights and plot candidates and existing stores on a longitude/latitude scatter map.
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Lessons in this course
- Haversine: Straight-Line Distance from Latitude & Longitude Locked
- Distance Matrix: Every Customer Town × Every Store Locked
- Nearest Store per Customer with MIN and INDEX/MATCH Locked
- Catchment Rings: Counts and Revenue within a Radius Locked
- Drive-Time Proxy: Circuity Factor and Speed Assumptions Locked
- Territory Balancing: Workload per Sales Rep Locked
- Huff Gravity Model: Probabilities and Market Share Locked
- New Site Selection: Weighted Scoring and a Scatter Map Locked