Tutorvo

Channel & Occasion Packs: Single-Serve, Multipacks and Club Sizes – Margin per Pack and per Litre

Lesson 6 of 816 minLab

This lesson is part of the course

In this lesson

You calculate the net price, margin per pack and margin per litre of five packs sold in three channels and find the pack that earns the most per litre.

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Lessons in this course

  1. Price per Litre by Pack: Index vs the Core Pack and Ladder ChecksLab15 min Locked
  2. Volume Discounts: Discount per Kilogram, the Price of the Extra Grams and the Bigger-Is-Cheaper RuleLab15 min Locked
  3. Price Points & Thresholds: Price Endings with CEILING and Crossing Whole-Number BarriersLab16 min Locked
  4. Pack-Size Changes: Smaller or Bigger Packs at the Same Price, Price per kg and Margin EffectLab16 min Locked
  5. Shelf Price Build-Up: Cost, List Price, Retailer Margin and Tax – Forward and BackwardLab16 min Locked
  6. Channel & Occasion Packs: Single-Serve, Multipacks and Club Sizes – Margin per Pack and per LitreLab16 min Locked
  7. Portfolio Mix: Volume Shares × Margins with SUMPRODUCT and Mix-Shift ScenariosLab16 min Locked
  8. Capstone: Range Dashboard with Margins, Ladder Gaps, the Weakest Pack and a ChartLab18 min Locked