Your BATNA: The Expected Value of Your Alternatives
This lesson is part of the course
In this lesson
You value Northlake Packaging's four alternatives to a deal with Harbor Foods, find the BATNA and decide whether Harbor's current offer beats it.
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Lessons in this course
- Your BATNA: The Expected Value of Your Alternatives Locked
- Reservation Prices & the ZOPA: Is There a Deal at All? Locked
- Multi-Issue Offers: Weighted Scoring with SUMPRODUCT Locked
- Comparing Package Offers: Price, Payment Terms, Volume & Warranty Locked
- Concession Patterns: Shrinking Steps and Where the Other Side Is Heading Locked
- Anchoring & First Offers: What Your Own Deal History Says Locked
- Expected Value of an Offer: Price × Acceptance Probability Locked
- Total Value of a Package: Base, Bonus, Equity & Benefits Locked