Refund vs Exchange vs Store Credit: the Resolution Mix and Its Margin Effect
This lesson is part of the course
In this lesson
You split the returns into refunds, exchanges and store credit, calculate the margin each one keeps, and measure what a shift towards exchanges is worth per month.
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Lessons in this course
- Return Rates by Category and Size with COUNTIFS Locked
- Return Reasons: Shares, Cumulative Share and the Pareto Chart Locked
- Cost per Return: Shipping, Handling, Refurbishment and Write-offs Locked
- Refund vs Exchange vs Store Credit: the Resolution Mix and Its Margin Effect Locked
- Restock Rate and Value Recovery: New, Open Box or Write-off Locked
- Serial Returners: Returns per Customer, Thresholds and Review Flags Locked
- Return Window and Time to Refund: Date Maths and Service Levels Locked
- Policy Scenario: Paid Returns, Fewer Returns vs Lost Sales (with Chart) Locked