Packages: Hire Only vs All-Inclusive and the Margin on Add-Ons
This lesson is part of the course
In this lesson
You price one 110-guest wedding as hire only and as two all-inclusive packages, compare contribution in dollars with margin in percent, and add up what last season's add-ons really earned.
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Lessons in this course
- Date Pricing: A Rate Card by Weekday and Season Locked
- Packages: Hire Only vs All-Inclusive and the Margin on Add-Ons Locked
- Minimum Spends: Room Hire vs a Food & Drink Minimum and Shortfall Charges Locked
- Layouts and Capacity: Guests per Layout, Tables Needed and Split Rooms Locked
- The Booking Pipeline: Enquiries, Viewings, Bookings and Lead Times Locked
- Deposits and Cancellations: Payment Schedules, a Cancellation Scale and Cash by Month Locked
- Staffing per Event: Ratios, Guest Bands, Set-Up Hours and Labour Cost Locked
- Profit per Event and Season: Contribution by Type, Loss-Making Dates and a P&L Locked