Cohort Retention and Churn by Month: The First-Box Cliff
This lesson is part of the course
In this lesson
You turn six sign-up cohorts into a retention triangle, measure churn in each box month and chain it into one survival curve.
Buy the course once for $9.99 to unlock every lesson and lab, the final exam and the certificate – lifetime access, no subscription.
Lessons in this course
- Box Contribution: COGS, Packaging, Pick & Pack, Shipping and Payment Fees Locked
- Plan Mix: Monthly vs 3-, 6- and 12-Month Prepaid and the Average Revenue per Box Locked
- Cohort Retention and Churn by Month: The First-Box Cliff Locked
- Skip and Pause Rates: The Revenue You Do Not Bill Locked
- CAC by Channel and Payback Months, With and Without Churn Locked
- Lifetime Value by Plan: Discounted, Churn-Adjusted and Capped Locked
- Inventory Forecast: Next Month's Boxes from Active Subscribers and Expected Churn Locked
- First-Box Discounts: More Sign-ups, Weaker Retention, Which Offer Wins? Locked