Tutorvo

Cohort-Style Returning Users

Lesson 7 of 815 minLab

This lesson is part of the course

In this lesson

You turn a cohort table of returning users into retention percentages, average week 2 correctly, and read the diagonal to see how many returning users the latest week had.

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Lessons in this course

  1. Users, Sessions and Views: Three Different CountsLab13 min Locked
  2. Engagement Rate vs Bounce RateLab13 min Locked
  3. Conversion Rate by Channel with SUMIFSLab14 min Locked
  4. Parsing UTM Parameters from Landing URLsLab15 min Locked
  5. Landing Page Performance: Rank and ChartLab14 min Locked
  6. Funnel Exploration: Step Completion and Drop-offLab15 min Locked
  7. Cohort-Style Returning UsersLab15 min Locked
  8. Attribution: Last Click vs Data-DrivenLab15 min Locked